With fewer than 93 days to go the election battle is in full swing.  As ever, the political parties are developing their mantras and sticking to them. Both are fighting on the ground where they are strongest and they poll best. In the blue corner we have the Conservatives arguing that a vote for them is a vote for economic competence: their opponents they say offer ‘economic chaos’. In the red corner, the headline message for Labour is that they alone will ‘save the NHS’. Despite calls from the old guard, Labour’s view is that it’s not so much the economy as the ‘NHS stupid’ that will guide people’s crosses on Election Day.

So there we have it: a simple choice, place your votes please.

As an electorate we are uninspired. For many the perception of the political elite is that ‘they’re all the same’. But this time we have no D:Ream telling us things can only get better. No Obama to tell us ‘yes we can’. And as if proving the point that there’s just a cigarette paper between them, the smaller parties are growing in popularity and  Labour and the Conservatives are largely level, pegging in the polls at around 32 or 33% a piece.

But, if we take a moment to scratch the surface and look at the detail. This is no run of the mill election. There’s a lot more to the party positioning than the mantra may have us believe.

In fact, as the Institute for Fiscal Studies has said, the choice we see between the two main party’s economic platforms is the greatest we have seen in a generation. We have on offer perhaps the largest difference between the parties on public spending, taxes and borrowing since the 1980s.

The choice is stark. The Conservatives are arguing that big spending cuts and a rapid return to an ‘overall budget surplus’ would keep inflation low and, in turn, restore economic prosperity for all. They propose to run a budget surplus by 2020. Labour, on the other hand, propose only to ensure the ‘current budget’ is back in surplus ‘as soon as possible’. They argue that spending and good quality public services are essential and bring much needed capital investment too.

What this amounts to is a potential difference in borrowing plans between the parties of around £40-£50 bn. There is no doubt that both parties would have to make cuts. But the Conservatives are proposing around  £40bn more than Labour in public spending cuts, which would mean unprecedented reductions in funding for education (outside of schools as we heard earlier in the week), policing, welfare, potentially the NHS, and many more.

Whether this is the right economic prescription is up for debate. But what is clear is that far from being all the same, what is on offer at this election is two wildly different visions of our future which will impact on us all, rich or poor. Far from being another political wrangle, this election could have the capacity to change Britain as we know it.